How streamlining your LinkedIn feed helps you to focus and find the right creative partners
If you're running a business or leading a marketing team, LinkedIn should be one of your most powerful tools a kind of online Swiss army knife.
It is not a place to waste time throughout the day and succumb to the world of the death scroll. It is a valuable platform that helps you to navigate the day to day world of business.
If you haven't maintained the right connections or neglected the ones you've accumulated over the years, your network and experience can become cluttered.
At Lucas Media, we help businesses across Leeds and the UK to create video and digital marketing content. We know that having the right creative partners or discovering new ones is so important.
One simple and in some cases overlooked way to focus your attention is by streaming your LinkedIn feed.
By dedicating a few minutes each day to reviewing your connections and identifying individuals who remain relevant and aligned with your business, you can enhance your content consumption and focus on the most pertinent information.
Why your LinkedIn feed might be holding you back?
Over the years, it's easy to accumulate hundreds (or even thousands) of LinkedIn connections. That could be people you met at networking events, former colleagues or one time prospects. That's fine in the short term because there may of been some initial synergy but in the long run if nothing progresses with them it can dilute the quality of the content you see on LinkedIn.
You may start noticing:
• Posts that aren't relevant to your current industry
• Updates from people in sectors you no longer work with
• Generic content that doesn't add value to your business strategy
If you're looking for creative partners, marketing insights or video production services a cluttered feed just gets in the way.
It is not a place to waste time throughout the day and succumb to the world of the death scroll. It is a valuable platform that helps you to navigate the day to day world of business.
If you haven't maintained the right connections or neglected the ones you've accumulated over the years, your network and experience can become cluttered.
At Lucas Media, we help businesses across Leeds and the UK to create video and digital marketing content. We know that having the right creative partners or discovering new ones is so important.
One simple and in some cases overlooked way to focus your attention is by streaming your LinkedIn feed.
By dedicating a few minutes each day to reviewing your connections and identifying individuals who remain relevant and aligned with your business, you can enhance your content consumption and focus on the most pertinent information.
Why your LinkedIn feed might be holding you back?
Over the years, it's easy to accumulate hundreds (or even thousands) of LinkedIn connections. That could be people you met at networking events, former colleagues or one time prospects. That's fine in the short term because there may of been some initial synergy but in the long run if nothing progresses with them it can dilute the quality of the content you see on LinkedIn.
You may start noticing:
• Posts that aren't relevant to your current industry
• Updates from people in sectors you no longer work with
• Generic content that doesn't add value to your business strategy
If you're looking for creative partners, marketing insights or video production services a cluttered feed just gets in the way.
A simple LinkedIn clean up process
Cleaning up your feed isn't just about removing names or connections it's about curating your own personal digital environment to support your business goals. Here's how to get started:-
Head to "Manage My Network"
Browse through your connections list. If you don't recognise a name or if their content hasn't added value recently, consider disconnecting or unfollowing. If you are still unsure have a look at their profile to see if it jogs your memory.
Use your timeline as a filter
As you scroll throughout the day be intentional. If you consistently see content that doesn't serve your professional interests, click the three dots and unfollow or disconnect. These actions will automatically let LinkedIn know that you have no interest in a certain business or person and keeps streamlining your feed in realtime.
Stay connected to what matters
Focus on connections and creators who regularly share content that's useful to you and your business. You will know the type of content that is educational or entertaining to you. You might have a preference in watching video content or you prefer reading longer form written content. Everyone interacts differently when consuming content.
What you'll gain by streamlining…
A LinkedIn feed that reflects your business focus
Easier discovery of trusted creative content and partners
Better visibility of high quality video content
More time spent engaging with relevant content not distractions
You'll also create space for your own content to thrive because the more relevant your feed becomes, the more useful your own LinkedIn presence will be for others.
Why this matters for businesses looking to grow
If your LinkedIn feed is full of noise you're less likely to discover new ideas or inspiration. LinkedIn can be a treasure trove of valuable information make sure you continually tweak it to find trusted suppliers or high value collaborators.
For example if you're part of a Leeds business looking to launch a new product, create a brand video or showcase client success stories, you'll want your feed to highlight proven providers like Lucas Media to help.
Who We Are - Lucas Media
Based in Leeds, Lucas Media is a full service video production company working with businesses across the UK. We help brands turn their ideas into content that delivers. Whether it's for product launches, internal communications, social media or brand storytelling…we can help.
We specialise in:
• Commercial and branded video
• Social-first video campaigns
• High-quality production with strategy built-in
• Helping UK businesses communicate clearly and creatively
If you're exploring video production in Leeds or across the UK and want a team that understands both creative storytelling and business strategy then get in touch with us here at Lucas Media.
Here is the link to view the video on LinkedIn
Cleaning up your feed isn't just about removing names or connections it's about curating your own personal digital environment to support your business goals. Here's how to get started:-
Head to "Manage My Network"
Browse through your connections list. If you don't recognise a name or if their content hasn't added value recently, consider disconnecting or unfollowing. If you are still unsure have a look at their profile to see if it jogs your memory.
Use your timeline as a filter
As you scroll throughout the day be intentional. If you consistently see content that doesn't serve your professional interests, click the three dots and unfollow or disconnect. These actions will automatically let LinkedIn know that you have no interest in a certain business or person and keeps streamlining your feed in realtime.
Stay connected to what matters
Focus on connections and creators who regularly share content that's useful to you and your business. You will know the type of content that is educational or entertaining to you. You might have a preference in watching video content or you prefer reading longer form written content. Everyone interacts differently when consuming content.
What you'll gain by streamlining…
A LinkedIn feed that reflects your business focus
Easier discovery of trusted creative content and partners
Better visibility of high quality video content
More time spent engaging with relevant content not distractions
You'll also create space for your own content to thrive because the more relevant your feed becomes, the more useful your own LinkedIn presence will be for others.
Why this matters for businesses looking to grow
If your LinkedIn feed is full of noise you're less likely to discover new ideas or inspiration. LinkedIn can be a treasure trove of valuable information make sure you continually tweak it to find trusted suppliers or high value collaborators.
For example if you're part of a Leeds business looking to launch a new product, create a brand video or showcase client success stories, you'll want your feed to highlight proven providers like Lucas Media to help.
Who We Are - Lucas Media
Based in Leeds, Lucas Media is a full service video production company working with businesses across the UK. We help brands turn their ideas into content that delivers. Whether it's for product launches, internal communications, social media or brand storytelling…we can help.
We specialise in:
• Commercial and branded video
• Social-first video campaigns
• High-quality production with strategy built-in
• Helping UK businesses communicate clearly and creatively
If you're exploring video production in Leeds or across the UK and want a team that understands both creative storytelling and business strategy then get in touch with us here at Lucas Media.
Here is the link to view the video on LinkedIn